500% more clicks: How we created an irresistible crypto newsletter
The campaign we are covering here is from the present month, October 2023. The email sent out achieved a click-through rate (CTR) of 5.80%, a 500% jump compared to the client’s average CTRs for previous emails. For a perspective, as per Campaign Monitor, a good click-through rate should be between 2-5%. So what made this […]
How to create an effective bounty campaign to increase crypto project awareness
Bounty campaigns are an essential part of a crypto project’s marketing strategy. They can help increase awareness, generate buzz, and attract potential investors. However, organizing and managing a bounty campaign can be challenging, especially for new projects. In this article, we will discuss how to craft, post, and manage an effective bounty campaign. What is […]
10 Handy Tips to Grow Your Crypto Projects Twitter Account
If there’s one social media platform you just cannot ignore in the Web3 space, it has to be Twitter (as of now). It’s where most of the community exists. Twitter is an essential battleground for those who want to establish a presence in the Web3 space. So, how can you make your mark and grow […]
Unleash a Game-Changing Crypto Hack: Ignite the Power of Your Community with This One Simple Move!
What sounds cooler? “XRP Army” or “People Who Like XRP”. If you chose the second option, this article isn’t for you :). In the ever-evolving world of cryptocurrencies and blockchain tech, it’s crucial for projects to differentiate themselves from the competition. One effective way to achieve this is by creating a strong and recognizable community identity. […]
10 Common Web3 Marketing Mistakes To Avoid: A 5-Minute Guide to Dodging Pitfalls
Embarking on a Web3 marketing campaign can be an exciting adventure, but it’s not without its challenges. To help you navigate the world of Web3 marketing, we’ve compiled a list of 10 common mistakes to avoid. Some of these might seem intuitive, but you’ll be surprised at how many projects get these wrong. As a […]
What is a Dynamic NFT? All you need to know
Like it or not, Non-Fungible Tokens (NFTs) are projected to be a thriving space in the field of Web3 in the coming years. As per Research & Market, the NFT market is poised to grow at a CAGR of 35.02% between 2023-2027. As adoption grows, so do use cases. In fact, the next evolution of […]
Tertie joins forces with European Web3 Organization
We at Tertie are thrilled to announce that we are now part of the European Web3 Organization ecosystem. We’re eager to contribute to the growth and help shape the future of the Web3 ecosystem within Europe. About the European Web3 Organization: The European Web3 Organization is a non-profit organization based in Brussels, dedicated to bringing together Europe’s web3 community. […]
5 Key Differences Between Web2 and Web3 Marketing
The marketing landscape is changing. The rise of Web3, or the decentralized web, is changing the way businesses approach their marketing strategies, communicate with their audience, develop content and more. In this blog post, we’ll explore 10 key differences between Web2 and Web3 marketing to help you understand the opportunities and challenges in this emerging space. 1. Centralization vs. […]
Meme Tokens Unleashed: 5 Ways They’re Shaking Up Crypto & Business!
Seems like rather old news now. PEPE token is up 1600% since mid-April. It now ranks among the top 100 cryptocurrency projects, with a market capitalisation in excess of $400M. It is not alone. Currently, the crypto market is going through what many refer to as “Meme Season”. A period when the so-called meme tokens […]
Most projects lack a Crypto Content Marketing Strategy. 5 ways you can get it right
In the rapidly evolving world of cryptocurrencies, a robust marketing strategy is crucial for long-term success. And content can be a great tool within this strategy. Crypto content marketing plays a vital role in educating potential users, building trust, and fostering community engagement. However, over 90% of crypto projects get their content marketing strategy wrong, leading to missed opportunities and […]